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Teleshopping market research

Teleshopping market research Teleshopping market research
Release date 29.12.2021
Number of pages 22
Formats DOCX, PDF
Cost 250.000 ₹

The deadline for submitting the report is 10 business days. The study is sold with an update 

This study is a marketing analysis of the teleshopping market in India. Analysts have made a market development forecast until 2025.

Study period: 2016-2020 years.

Object of study: teleshopping market

Subject of study: market volume and capacity, teleshopping market trends, factors affecting the market, main competitors, consumers, prices, assessment of investment attractiveness, market development forecast

Purpose of the study: analysis and forecast of the development of the teleshopping market


Research objectives:

Description of the state of the teleshopping market 
Estimation of the volume and potential capacity of the teleshopping market
STEP analysis of factors influencing the teleshopping market
Description of the main competitors
Assessment of current trends and prospects for the development of teleshopping
Assessment of factors of investment attractiveness of the teleshopping market
Making a market development forecast up to 2025

Main research blocks:

Overview of the Indian teleshopping market
Competitive Analysis in the Teleshopping Market in India
Teleshopping Consumption Analysis
Assessment of factors of investment attractiveness of the market
Forecast for the development of the teleshopping market until 2025
Conclusions on the prospects of creating enterprises in the study area and recommendations for existing market operators

Information sources: 

Databases of state statistical bodies
Databases of the federal tax service
Open sources (websites, portals)
Issuer reporting 
Company websites
Media Archives
Regional and federal media
Insider sources
Specialized analytical portals

Methods:

Desk research. Search and analysis of information from various sources, making calculations. Statistics and analytics
Forecast GidMarket. Modern statistical forecasting methods adjusted for expert opinion.


Content

Part 1. Overview of the Indian teleshopping market

1.1. Definition and Characteristics of the Indian Teleshopping Market
1.2. Volume dynamics of the Indian teleshopping market, 2016-2020
1.3. Market structure by type of service provided in India
1.4. Structure of the teleshopping market by Union Territories
1.5. Assessment of current trends and development prospects of the studied market
1.6. Assessment of factors affecting the market
1.7. Analysis of sectoral indicators of financial and economic activity

Part 2: Competitive Analysis of the Teleshopping Market in India

2.1. Major players in the market
2.2. Market shares of the largest competitors
2.3. Profiles of major players

Part 3. Analysis of teleshopping consumption

3.1. Estimated per capita teleshopping consumption
3.2. Market Saturation and Estimated Market Potential in India
3.3. Description of consumer preferences
3.4. Price analysis

Part 4. Assessment of factors of investment attractiveness of the market

Part 5. Forecast for the development of the teleshopping market until 2025

Part 6. Conclusions on the prospects of creating enterprises in the study area and recommendations for current market operators 


Research excerpt

The vast majority of viewers on various forums vote for any channel other than a trade channel. Nevertheless, the growth of remote sales proves the demand for teleshopping by cable network subscribers.

In 20.. the volume of the teleshopping market amounted to .. billion Rs., having increased by 20% compared to the level of 43,0... In 20, the volume of the teleshopping market also had a high positive trend; the increase in the market volume amounted to ...%. The high increase in the volume of the teleshopping market in 20 was due to the start of active sales in the teleshop ""..."", as well as a significant increase in the sales volume of ""..."" and ""..."". The activation of sales of several key players at once allows us to conclude that the volume of the teleshopping market in general is actively growing.

Over four years, the volume of the teleshopping market has increased 2,4 times, from ... billion Rs.
For the period ... years. the average annual growth rate of the teleshopping market amounted to ...%. The described trend of growth in market volume is typical for emerging markets that are at the beginning of their life cycle.

It is expected that in the future the main drivers of the teleshopping market will be a positive shopping experience with consumers, as well as the formation of a culture of shopping in teleshops in general.
...

Increasing competition stimulates an increase in the quality of the teleshopping offer. Today, teleshopping can compete with traditional retail operators. This is facilitated by: Increasing the overall level of quality of the goods presented, product certification, providing a guarantee both from the manufacturer and from the teleshop itself Expansion of assortment groups:
household goods, goods for the home, goods for summer cottages, goods for hobbies, household appliances and electronics, clothes, shoes, accessories, decorations (bijouterie and jewelry), goods for children, goods for animals, face, body, hair care products, dishes, etc. The number of presented product groups increases every year. For example, this year for the first time in India, the BOOM TV store offered cars from a well-known manufacturer for sale through a TV store at a competitive price. Nevertheless, the growth of remote sales proves the demand for teleshopping by cable network subscribers.

In 20, the volume of the teleshopping market amounted to ...billion Rs., having increased by ..% compared to the level of 20.... In 20, the volume of the teleshopping market also had a high positive trend; the increase in the market volume amounted to ...%. The high growth of the teleshopping market in 20 was due to the start of active sales in the teleshop ""..."", as well as a significant increase in sales of ""Leomax"" and ""Shop 24"". The activation of sales of several key players at once allows us to conclude that the volume of the teleshopping market in general is actively growing.
Over four years, the volume of the teleshopping market has increased by .. times, from .. to .. billion Rs.

For the period ... years. the average annual growth rate of the teleshopping market amounted to ...%. The described trend of growth in market volume is typical for emerging markets that are at the beginning of their life cycle.

It is expected that in the future the main drivers of the teleshopping market will be a positive shopping experience with consumers, as well as the formation of a culture of shopping in teleshops in general.
...


List of diagrams

Diagram 1. Dynamics of the TV shopping market volume, 2016-2020
Diagram 2. Structure of the teleshopping market by types, %
Chart 3. Structure of teleshopping provision in India by Union Territories, %
Diagram 4. Dynamics of India's GDP, 2013-2020, % to the previous year
Chart 5. Monthly dynamics of the US dollar against the rupee, 2016-2020, Rs. for 1 US dollar
Diagram 6. Population dynamics in India, as of 01 Jan. 2013-2021
Chart 7. Dynamics of real incomes of the population of India, 2013-2020
Diagram 8. Profitability before tax (profit of the reporting period) in the field of teleshopping in comparison with all sectors of the Indian economy, 2016-2020, %
Diagram 9. Current liquidity (total coverage) for the teleshopping industry for 2016-2020, times
Diagram 10. Business activity (average term of receivables turnover) in the field of teleshopping, for 2016-2020, days days
Diagram 11. Financial stability (security of own working capital) in the field of teleshopping, in comparison with all sectors of the Indian economy, 2016-2020, %
Diagram 12. Shares of the largest competitors in the teleshopping market in 2020
Diagram 13. Dynamics of the total revenue of the largest teleshopping market operators (TOP-5) in India, 2016-2020
Diagram 14. Consumption of teleshops per capita, 2016-2020, Rs./person
Diagram 15. Forecast of the TV shopping market in 2021 - 2025


Tables

Table 1. STEP analysis of factors influencing the teleshopping market
Table 2. Gross margin of the teleshopping industry compared to all sectors of the Indian economy, 2016-2020, %
Table 3. Absolute liquidity of the teleshopping industry compared to all sectors of the Indian economy, 2016-2020, times
Table 4. Main companies participating in the teleshopping market in 2020
Table 5. Basic information about participant No. 1 of the teleshopping market
Table 6. Basic information about participant No. 2 of the teleshopping market
Table 7. Basic information about participant No. 3 of the teleshopping market
Table 8. Basic information about participant No. 4 of the teleshopping market
Table 9. Basic information about participant No. 5 of the teleshopping market
Table 10. Consumer price indices in the teleshopping market in India in 2016-2021 (available period), %
Table 11. Average prices in the teleshopping market by Union Territories
Table 12. Assessment of factors of investment attractiveness of the teleshopping market


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