Due to the economic recession, Indian consumers have increased their consumption of traditional staples, including baked goods.
Market analysis of bakery products
In the first chapter of marketing research of the market of bakery products, an overview of the market was studied. The main characteristics of the market of bakery products are described, the dynamics of the volume of the market of bakery products, as well as competition from substitute goods, is studied.
In the second chapter of the marketing research of the bakery products market, the largest competitors, their market shares and their profiles are analyzed.
The third part analyzes the production of bakery products. The volume and dynamics of domestic production of bakery products, as well as the share of exports in the production of bakery products, are highlighted. Analysts of the GidMarket company described the segmentation of the production of bakery products by region, by the Union Territories
The fourth chapter analyzes foreign trade deliveries of bakery products. The volume and dynamics of imports of bakery products, the structure of imports and exports were studied.
The fifth part analyzes the consumption of bakery products.
In chapter 6, price analysis is compiled. Average Producer Prices by Union Territories and States of India studied
Part 7 gives an assessment of the factors of investment attractiveness of the market.
Chapter 8 contains a forecast for the development of the bakery market until 2021
The study resulted in recommendations and conclusions.
PART 1. OVERVIEW OF THE INDIAN BAKERY PRODUCTS MARKET
1.1. Main characteristics of the market
1.2. Dynamics of the market volume of bakery products in 2012-2016 Market volume
1.3. Assessment of factors affecting the market
1.4. Stage of the life cycle of the bakery market
1.5. Competition from substitute products
PART 2. COMPETITIVE ANALYSIS IN THE BAKERY PRODUCTS MARKET
2.1. Major players in the market
2.2. Market shares of the largest competitors
2.3. Profiles of major players
PART 3. ANALYSIS OF BAKERY PRODUCTION
3.1. Volume and dynamics of domestic production of bakery products
3.2. Share of exports in the production of bakery products
3.3. Segmentation of bakery production by regions
3.3.1. Production by Union Territories
3.3.2. Production by states of India
PART 4. ANALYSIS OF FOREIGN TRADE SUPPLY OF BAKERY PRODUCTS
4.1. Volume and dynamics of imports of bakery products
4.2. Import structure
4.3. The volume and dynamics of exports of bakery products
4.4. Export structure
PART 5. BAKERY CONSUMPTION ANALYSIS
5.1. Dynamics of the volume of consumption of bakery products
5.2. Analysis of the results of tenders for the purchase
PART 6. PRICE ANALYSIS
6.1. Average Producer Prices by Union Territories
6.2. Average consumer prices by states in India
PART 7. ASSESSMENT OF FACTORS OF INVESTMENT ATTRACTIVENESS OF THE MARKET
PART 8. BAKERY PRODUCTS MARKET FORECAST UP TO 2021
PART 9. RECOMMENDATIONS AND CONCLUSIONS
“..The total revenue of the five largest producers of bakery products in 2016 amounted to … million Rs., having increased by …% compared to 2015. Growth rates became positive again after falling by …% in 2015. In 2016, the total revenue of the five largest producers of bakery products increased compared to the level of 2012 by …%.»
Diagram 1. Dynamics of the volume of the bakery products market in 2012-2016, billion Rs.
Diagram 2. Revenue (net) from the sale of bakery products by union territories for 2012-2016, %
Diagram 3. Dynamics of flour production in India, 2012-2016, thousand tons
Diagram 4. Dynamics of India's GDP, in % to the previous year
Chart 5. Trends in retail turnover in India, 2007-2016
Chart 6. Population change in India, 2010-2016
Diagram 7. Shares of the largest competitors in the bakery market in 2016
Diagram 8. Dynamics of production volumes of bakery products in India for 2012 - 2016
Diagram 9. Dynamics of the total revenue of the largest manufacturers (TOP-5) of bakery products in India, 2012-2016
Diagram 10. Shares of companies in the total revenue of the largest producers (TOP-5) of bakery products in India, 2012-2016
Diagram 11. The share of exports in production for 2012-2016
Chart 12. Production of bakery products by states of India, 2016, %
Diagram 13. Volume and dynamics of imports of bakery products in physical terms, thousand tons
Diagram 14. Volume and dynamics of imports of bakery products in monetary terms
Diagram 15. Dynamics of export of bakery products in monetary terms
Diagram 16. Dynamics of export of bakery products in physical terms, thousand tons
Diagram 17. Balance of exports and imports
Chart 18. Structure of exports by countries in 2016
Diagram 19. Dynamics of consumption of bakery products in kind 2012-2016, thousand tons
Diagram 20. Dynamics of consumption of bakery products in monetary terms 2012-2016, billion Rs.
Diagram 21. Forecast of the bakery market in India in 2016-2021, billion Rs.
Figure 1 Fazer Group strategy
List of tables
Table 1. Categories and subcategories of bakery products
Table 2. Industrial production index by state of India (in % of the previous year), 2008-2015
Table 3. STEP analysis of factors affecting the bakery market in India
Table 4. Main companies participating in the bakery market in 2015-2016
Table 5. Total sales of TOP-5 manufacturers in the Indian market in 2015-2016
Table 6. Dynamics of the production of bakery products in India by union territories, thousand tons
Table 7. Structure of imports of bakery products by importing countries in 2016
Table 8. Data on the main tenders for the purchase of bakery products, announced from 14.03.17/14.04.17/3 to / / , in the amount of more than million Rs.
Table 9. Average prices of bakery products producers across the Union Territories, 2016, thousand Rs./t
Table 10. Average consumer prices for bakery products by states of India, 2016, Rs./kg