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Event agency business plan

Event agency business plan Event agency business plan
Release date 25.11.2014
Number of pages 73
Cost 250000 ₹



This business plan shows the representatives of enterprises, business owners and investors the feasibility of investing money in a project or providing a loan, in addition, it allows you to maintain the current course of action and does not allow various circumstances to deviate the Project from its intended goal.


Part 1 Relevance of the project Event agency business plan

Part 2 Analysis of the event agency market

2.1 Initial data for the study

2.2 Calculation of the market capacity of event agencies

2.3 Analysis of competitors in the event agency market

2.4 Analysis of potential consumers of products

2.5 Conclusions and recommendations based on the results of marketing research of the event-agencies market

Part 3 Marketing Plan

3.1 Marketing strategy

3.2 Project business model

3.3 Assortment and pricing policy of the services provided

3.4 Advertising and promotion

3.5. SWOT - project analysis

Part 4 Organizational plan

4.1 Geography of activity. Stages of project implementation

4.2 Organizational structure and staffing

4.3 Legal, tax and information support of the project

4.3.1 Legal support of the project

4.3.2 Tax support of the project Corporate income tax Value Added Tax (VAT)

4.3.3 Information support of the project

Part 5 Production plan

5.1 Business processes, project product characteristics

5.2 Equipment description

5.3 Calculation of the value of fixed assets

5.4 Cost calculation

5.5 Working capital

Part 6 Financial plan

6.1 Key financial plan assumptions

6.2. Project financing

6.3. Sales analysis

6.4. Analysis of the structure of direct costs

6.5. Analysis of the structure of general and administrative costs

6.6. Analysis of the structure of tax payments

6.7. Loan service analysis

6.8. Analysis of the structure of the total cost

6.9. Financial results of the project, forecast balance sheet

6.10 Statement of cash flows

6.11. Dynamics of working capital

6.12 Calculation of the discount rate

6.13.Indicators of investment efficiency

6.14. Break even analysis

6.15. Sensitivity analysis

6.16. Conclusions on the feasibility of the project

Part 7 Description of risks

7.1 Description and mitigation of risks

7.2 Project risk profile

 Attached to the business plan is the fin. a model that is fully automated, allowing you to make changes for any parameter, such as:

- Investment size,

- Revenue figures

- Costs

- Basic costs,

- Personnel and Union Territories

- Tax payments,

- and many others

The business plan presents the calculation of analytical data:

- Indicators of liquidity and profitability,

- Investment performance indicators (NCF, NPV, IRR, etc.),

- Sensitivity analysis provided.

The following sources were used to write the business plan:

- Open data

- Industry portals

- Published expert opinions

- Database of the State Statistics Committee

- Reporting of issuers

- Media Archives

- Etc.

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