Analysis of the HR market in India
The relevance of research
At the present stage, many organizations and enterprises cannot timely, quickly and efficiently recruit staff, conduct advanced training courses and attestation of employees. The reasons are the lack of special departments in the structure or lack of time. To meet the needs of enterprises, recruitment agencies offer the necessary services.
Purpose of the study
Analysis of the state of the HR services market, assessment of the market size, analysis of competitors, as well as identification of factors affecting the HR services market
Content
Part 1. An Overview of the Indian Human Resources Market
1.1. Definition and Characteristics of the Indian Human Resources Market
1.2. Dynamics of the volume of the Indian market of personnel services, 2013-2017
1.3. Market structure by type of service provided in India
1. 4. The structure of the human resources market in the Union Territories
1.5. Assessment of current trends and development prospects of the studied market
1.6. Assessment of factors affecting the market
1.7. Analysis of sectoral indicators of financial and economic activity
Part 2. Competitive Analysis in the Human Resources Market in India
2.1. Major players in the market
2.2. Market shares of the largest competitors
2.3. Profiles of major players
Part 3. Analysis of the consumption of personnel services
3.1. Estimation of the volume of consumption of personnel services per capita
3.2. Market Saturation and Estimated Market Potential in India
3.3. Description of consumer preferences
3.4. Price analysis
Part 4. Assessment of factors of investment attractiveness of the market
Part 5. Forecast for the development of the human resources market until 2022
Part 6. Conclusions on the prospects of creating enterprises in the study area and recommendations for current market operators
Research excerpt
Part 1. An Overview of the Indian Human Resources Market
1.1 Definition and Characteristics of the Indian Human Resources Market
Personnel policy and personnel management system are an important part of the work of any company.
Recruitment specialists provide a wide range of personnel services, namely:
HR management that…
Consulting on…
Holding…
...
The recruitment services market is divided between three categories of agencies:
- Specialized recruitment agencies. They are ...
- ...
- Agencies..
Among all types of personnel services, the main part belongs to ...
1.2. Dynamics of the volume of the Indian market of personnel services, 2013-2017
The volume of the HR services market can be estimated based on information ...
The volume of the HR services market increased from … billion Rs. in 2013 to … billion Rs. in 2017. It should be noted... The HR outsourcing market...
Diagram 1. Dynamics of the volume of the HR services market, 2013 - 2017
Market size … from … billion Rs. in 2013 to … billion Rs. in … … is associated with significant … in 2015 (by …%), after which the market …
...
The dynamics of the recruitment market … was significantly affected by ..: the total volume of the market segment … billion Rs. in 2016 to … billion Rs. in 2017.
...
The business process outsourcing segment received …, reaching … billion Rs by 2017. (What's on …% …).
1.3. Market structure by type of service provided in India
In value terms, the share of business process outsourcing in 2017 accounted for ...% of the market, the provision of labor for employees - …%, …
Diagram 4. Structure of the HR services market by type in India, 2017, %
The structure of vacancies is dominated by …, whose share increased from …% in 2015 to …% in 2016, then …
...
In the structure of the HR services market (permanent staff), the share of vacancies from … accounted for …% (by … p.p. of … the indicator of the previous year), a high share of … (…%), …
...
According to information from …, the leaders in terms of the number of outsourcing personnel are …, … – …%, … – …%. In retail chains, … can reach …%, and in warehouse complexes – …%.
1. 4. The structure of the human resources market in the Union Territories
In the geographic structure of the market, the main part belongs to …Union Territories, whose share fluctuates within …%.
...
It should be noted that with …, the share of … for the Union Territories decreases. The situation is related to the fact that…
1.5. Assessment of current trends and development prospects of the studied market
According to research by …, in India, as of 2017, there were about … recruitment agencies employing approximately … people.
According to analysts, the volume ... will be ... At the same time, in the period 2015-2016, the state ... The number is replaced by ...
The analysis allows us to identify the following main trends in the HR services market:
- ...
- Cooperation ...
- Automation...
- ...
According to market participants, in the coming years it is expected ...:
- Traditional...
- ...
- Growth in share...
1.6. Assessment of factors affecting the market
Let's consider the main factors influencing the market and, accordingly, the demand in the segment of personnel services.
Macroeconomic factors
- India's GDP growth rate (gross domestic product at market prices in accordance with the 2008 SNA methodology, at constant 2011 prices) during 2011-2015 … …% to …%.
In 2016, the Indian economy showed trends of …, in 2017 the indicator …%, in the 2nd quarter of 2018 the GDP growth rate ...
...
Social factors
...
Political and legal
State regulation in the market of personnel services is connected, first of all, with …
...
Thus, the considered groups of factors (macroeconomic, social, legal) generally have ... an impact on the development of the human resources market in India.
STEP analysis is used to assess the influence of the entire set of factors.
Table 1. STEP analysis of factors affecting the human resources market in India
In general, the impact of macro factors on the human resources market in India is currently assessed by GidMarket as …. This contributes to…
From the point of view of the sources of vacancies ..., as well as technological ones - ...
1.7. Analysis of sectoral indicators of financial and economic activity
In Rosstat, the activities of recruitment agencies are taken into account by the group ... For this type of activity, the total profit of companies in 2017 amounted to ... billion Rs., which is by ...% ... of the previous year.
...
Further, the analysis of sectoral coefficients of financial and economic activity was carried out taking into account ... Gross profitability of personnel services (the ratio of gross profit to income) in 2017 amounted to …%, which is by … than the gross profitability of ... For the period 2013-2017. the average value of gross profitability is estimated at the level of …% (…% in the economy).
...
The profitability of profit before tax in all sectors for the period from 2014 to 2016 …, in 2017 the indicator is …%. For activities in the field of personnel services, the profitability of profit before tax is ...
Values of current liquidity in 2013-2017 activities in the field of personnel services testify to ...
...
Absolute liquidity in the human resources industry…
...
Average turnaround time for accounts receivable in HR services after … from … days in 2013 to … days in 2017.
...
In all sectors of the economy, financial stability during 2013-2017 …: coefficient of provision with own current assets … for the period under review from … to …. For activities in the field of personnel services, the coefficient ...
...
Thus, in general, industry financial indicators reveal ...
Part 2. Competitive Analysis in the Human Resources Market in India
2.1. Major players in the market
The human resources market characterizes ... both in terms of ... and in terms of ... For the period from 2008 to 2017, the number of companies ... The significant ... number of players can also be judged by the situation when ...
...
2.2. Market shares of the largest competitors
The largest recruitment agencies are mainly …: …(…% of the market), … (…%), … (…%).
...
2.3. Profiles of major players
Company ""…""
The largest international company...
Services:
- ...
- ...
- ...
Table 6. Basic information about the participant of the XXXXX market of personnel services
...
Company ""…""
...
As the analysis showed, the largest companies ...
The combined revenue of the top 10 companies, after ...
Part 3. Analysis of the consumption of personnel services
3.1. Estimation of the volume of consumption of personnel services per capita
...
3.2. Market Saturation and Estimated Market Potential in India
Saturation and potential of the human resources market…
Thus, the segment of hiring permanent employees is estimated as …
...
The personnel services segment is considered …: in 2017, the market volume for this segment amounted to … billion Rs., in 2014 – … billion Rs., and …
The most promising is...
...
The share of Indian companies using ... has been stable in recent years ... accounting, legal, IT, logistics, PR and marketing services is widespread ... To one degree or another, it is already used by ...% of companies.
Taking into account the analysis of segments, the market growth potential is …% per year.
Table 13. Estimated HR market potential in India (2017 baseline estimate)
3.3. Description of consumer preferences
When choosing recruitment agencies, consumers (both employers and job seekers) are guided by the following parameters:
- According to the representatives of the personnel services market themselves, ...
- Resources/sources of information...
- Specialization of ... company ...
- ...
3.4. Price analysis
The prices in the HR market are…
Cost … The indicator varies depending on ...
First echelon agencies estimate recruitment at …% of ...
...
The average level of prices for the services of a recruitment agency (average values for large agencies) is presented in the table.
...
Prices for the services of recruitment agencies by region differ in accordance with ...
...
Thus, the highest level of prices is observed in … Union Territories – … Rs./vacancy, the lowest – in … Union Territories (… thousand Rs. per vacancy).
Part 4. Assessment of factors of investment attractiveness of the market
The investment attractiveness of the market is assessed based on an analysis of a combination of factors: sales potential, demand potential, barriers, main trends, competitiveness.
...
… factors of the investment climate in the HR industry dominate over ... A comprehensive assessment of the factors of investment attractiveness is ... points - ... the investment climate.
- The most significant negative factors...
- The most significant positive factors ...
Part 5. Forecast for the development of the human resources market until 2022
...
Part 6. Conclusions on the prospects of creating enterprises in the study area and recommendations for current market operators
The situation in the market
...
Go-to-Market Recommendations
...
Diagrams
Diagram 1. Dynamics of the volume of the HR services market, 2013 - 2017
Diagram 2. Dynamics of the volume of the permanent staff recruitment market in India, 2013 - 2017
Diagram 3. Dynamics of the volume of the labor supply market in India, 2013 - 2017
Diagram 4. Structure of the market of personnel services by types in India, 2017, %
Diagram 5. Structure of the human resources market by types of vacancies in India, 2015-2017, %
Diagram 6. Structure of the market of personnel services (permanent staff) by industry in India, 2016-2017, %
Diagram 7. Structure of the market of personnel services (provision of labor of workers) by industry in India, 2016-2017, %
Diagram 8. Structure of the provision of personnel services in India by Union Territories, %
Diagram 9. Dynamics of India's GDP, in 2011- Q2 2018, % to the previous year
Diagram 10. The dynamics of the US dollar against the rupee, Jan. 2014 - August 2018, Rs. for 1 US dollar
Diagram 11. Population change in India, 2010-2018
Diagram 12. Dynamics of real incomes of the population of India, 2016-January-July 2018
Diagram 13. Dynamics of the unemployment rate in India in 2013-2017, in % of the working-age population
Diagram 14. Profitability before tax (profit of the reporting period) of HR services in comparison with all sectors of the Indian economy, 2013-2017, %
Diagram 15. Current liquidity (total coverage) in the field of personnel services for 2013-2017, times
Diagram 16. Business activity (average term of receivables turnover) in the field of personnel services, for 2013-2017, days
Diagram 17. Financial stability (security of own working capital) in the field of human resources, in comparison with all sectors of the Indian economy, 2013-2017, %
Diagram 18. Shares of the largest competitors in the HR market in 2017
Diagram 19. Dynamics of the total revenue of the largest HR market operators (TOP-5) in India, 2013-2017
Diagram 20. The volume of consumption of personnel services per capita, 2013-2017, Rs./person
Diagram 21. Number of filled vacancies by recruitment agencies (per permanent vacancies) in India in 2014-2017
Diagram 22. Consumer price indices for HR services in India in 2013-2017, %
Diagram 23. Average cost of professional recruitment in 2015-2017, thous. Rs.
Diagram 24. Forecast of market size in 2018 - 2022
Tables
Table 1. STEP Analysis of Factors Affecting the Human Resources Market in India
Table 2. Profit (loss) from the sale of personnel services in the Union Territories of India, 2013-2017, million Rs.
Table 3. Gross margin of the HR industry compared to all sectors of the Indian economy, 2013-2017, %
Table 4. Absolute liquidity in the HR sector compared to all sectors of the Indian economy, 2013-2017, times
Table 5. The main companies participating in the HR services market in 2017
Table 6. Basic information about the participant of the XXXXX market of personnel services
Table 7. Basic information about the participant of the XXXXX market of personnel services
Table 8. Basic information about the participant of the XXXXX market of personnel services
Table 9. Basic information about the participant of the XXXXX market of personnel services
Table 10. Basic information about the participant of the XXXXX market of personnel services
Table 11. Basic information about the participant of the XXXXX market of personnel services
Table 12. Basic information about the participant of the XXXXX market of personnel services
Table 13. Assessing the potential of the human resources market in India (2017 baseline estimate)
Table 14. The average level of prices for services of recruitment agencies in India in 2017.
Table 15. Average prices for personnel services in the Union Territories
Table 16. Assessment of factors of investment attractiveness of the human resources market
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