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Analysis of the fur coat market in India

Analysis of the fur coat market in India Analysis of the fur coat market in India
Release date 11.01.2018
Number of pages 49
Formats DOCX, PDF
Cost 39000 ₹

The relevance of research

A fur coat can be called, perhaps, the most ancient piece of clothing - it is known for certain that the inhabitants of primitive tribes wrapped themselves in the skins of dead animals. A fur coat is made from natural or artificial fur. Fur can be turned outward, inward, or in both directions.


Purpose of the study

Analysis of the state of the fur coat market, assessment of the market volume, analysis of competitors, as well as identification of factors affecting the fur coat market.


Content

Part 1. Overview of the Indian fur market   

1.1. Main characteristics of the market 
1.2. Dynamics of the market volume of fur coats 2012-2016 Market volume  
1.3. Assessment of factors affecting the market  
1.4. Fur market life cycle stage     
1.5. Competition from substitute products         

Part 2. Competitive analysis in the fur coat market    

2.1 Major players in the market        
2.2. Market shares of the largest competitors          
2.3. Profiles of major players         

Part 3. Analysis of the production of fur coats 

3.1. Volume and dynamics of domestic production of fur coats   
3.2. Share of exports in the production of fur coats        
3.3. Fur coat production segmentation by region  
3.3.1. Production by Union Territories       
3.3.2. Production by states of India 

Part 4. Analysis of foreign trade supplies of fur coats         

4.1. The volume and dynamics of imports of fur coats  
4.2. Import structure   
4.3. The volume and dynamics of exports of fur coats 
4.4. Export structure  

Part 5. Analysis of the consumption of fur coats  

5.1. Fur coat consumption dynamics      
5.2. Analysis of the results of tenders for the purchase      

Part 6. Price Analysis

6.1. Average Producer Prices by Union Territories  
6.2. Average consumer prices by states in India    

Part 7. Assessment of factors of investment attractiveness of the market         

Part 8. Forecast for the development of the fur coat market until 2021         

Part 9. Recommendations and conclusions 


Research excerpt
Part 1. Overview of the Indian fur market   
1.1.Main characteristics of the market
Fur coat - fur outerwear to protect the body from hypothermia. The name of this piece of clothing indicates Arabic roots. The Arabs called the word ""jubba"" warm clothes with long sleeves, decorated with marten and sable fur. The skins of these animals were bought mainly in India.
Diagram 1. Factors influencing the choice of a fur coat / short coat,%
 

1.2. Dynamics of the market volume of fur coats 2012-2016 Market volume
During 2012-2015 The volume of the fur coat market in monetary terms has been steadily declining. So for 2012-2015. the market decreased by …%. The economic situation in the country and in the world as a whole influenced the decrease in the market volume, which affected the purchasing power of the population and the choice of a more budgetary option for outerwear. In turn, in 2016, there was a significant increase in the volume of the fur coat market by …% compared to 2015. 
Diagram 5. Dynamics of the volume of the fur coat market in India 2012 - 2016, billion Rs.
 

1.3.Evaluation of factors affecting the market
Let's consider the main factors influencing the market and, accordingly, demand.
...

1.4. Fur market life cycle stage
The market for fur coats is at the stage of maturity. A significant inhibitory factor today is the relatively high cost of goods, especially in comparison with the abundance of other types of winter clothing. However, the possibility of making purchases on credit or in installments offsets this factor to some extent, ensuring demand growth. Consumer lending does not completely solve the problem, approximately 2/3 of Indians postpone the purchase due to a significant lack of funds.
...

1.5. Competition from substitute products
Substitute products for natural fur coats are artificial fur coats, down jackets, sheepskin coats and winter coats.
...

Part 2. Competitive analysis in the fur coat market    
2.1. Major players in the market 
According to the data of the Ministry of Industry and Trade of India …% of the fur coat market participants are small and medium-sized businesses, which often produced products illegally. …
Table 8. Main companies participating in the fur coat market in 2016
 

2.2. Market shares of the largest competitors
As of 2016, the largest operator of the fur coat market in India is the ""…"" chain of stores, occupying 1,5% of the market. The share of such fur factories as ""…"" and ""…"" accounts for 1,1% of the market each. Pyatigorsk fur factory ""…"" occupies 0,9% of the market. 0,8% each is occupied by the Sloboda Fur Association ""…"" and the Fur Company ""…"". …
Diagram 13. Shares of major competitors in the fur coat market in 2016, %
 

Part 3. Analysis of the production of fur coats 
3.1 Volume and dynamics of domestic production of fur coats
During 2012-2016 is observed as a decrease in the production of fur coats from … thousand pieces. in 2013 to … thous. in 2016, as well as an increase by …% in 2013 compared to 2012. The growth in production volumes is associated with the inflow of investments into the industry and an increase in demand. Since 2014, the volume of fur coat production in India has been on a downward trend, due to the current economic situation in the country. 
Chart 14. Dynamics of fur coat production in India for 2012 - 2016
 

3.2. Share of exports in the production of fur coats
The key recipient countries of Indian exports are…
Diagram 16. The share of exports in production for 2012 - 2016
 

3.3. Fur coat production segmentation by region
3.3.1. Production by Union Territories
According to 2016 data, the largest volumes of fur coats are produced in …

3.3.2. Production by states of India
The clear leader among the regions in the production of fur coats is ... . The top five leading regions in terms of production also include … oblast, … oblast, … oblast and … .

Part 4. Analysis of foreign trade supplies of fur coats       
4.1. The volume and dynamics of imports of fur coats
The share of imports in the Indian fur coat market decreased from …% in 2012 to …% in 2016. The decrease in the share of imports was primarily due to the agreement between the five EAEU countries - India, Belarus, Armenia, Kazakhstan and Kyrgyzstan on the introduction of identification marks.
Diagram 17. Volume and dynamics of imports in value terms, 2012-November 2017
 

4.2. Import structure
In the structure of imports of fur coats to India by sending countries, 56,8% falls on ... . In second place in terms of imports is … - 28,7%. The third and fourth lines are occupied by … (5,8%) and … (3,3%). In fifth place is ... - 1,3%. Other importing countries occupy no more than 1% in the structure of Indian imports ...

4.3. The volume and dynamics of exports of fur coats
According to the results of 10 months of 2017, the volume of exports in monetary terms amounted to … million US dollars, most likely the annual figure in 2017 will be lower than in 2016.
Diagram 20. The volume and dynamics of exports of fur coats in physical terms, 2012-November 2017
 

4.4. Export structure
In the structure of exports of fur coats from India by recipient countries in 2016, 71,16% accounted for … . In second place is … (9,74%). The share of … accounts for 6,98%. … and … account for 3,87% and 2,3% respectively in the structure of Indian fur exports. …

Part 5. Analysis of the consumption of fur coats  
5.1.Dynamics of the consumption of fur coats
During 2012-2016 The dynamics of fur coat consumption in value terms was both positive and negative. The volume of consumption of fur coats in India in 2014-2015 had a negative trend and decreased by …% compared to 2013, but in 2016 there was a positive trend in the indicator. Thus, the volume of consumption of products increased by …% and reached the level of … billion Rs.
Diagram 23. Dynamics of consumption of fur coats in value terms, 2011 - 2016
 

5.2. Analysis of the results of tenders for the purchase
In 2017, 4 tenders were announced for the purchase of fur coats worth from … thousand Rs. up to … million Rs.
...

Part 6. Price Analysis
6.1. Average Producer Prices by Union Territories
In general, in India in 2016, the average prices for the products of fur coat manufacturers increased by …% compared to 2015, compared to 2011, the increase amounted to …%. The largest increase in prices in 2016 was observed in … Union Territories - by 21,2%. The smallest in ... the Union Territories - 3,2%.
...

6.2. Average consumer prices by states in India
The average price for a fur coat in India amounted to … Rs./piece, having increased by …% compared to 2015 and by …% compared to 2013.
...

Part 7. Assessment of factors of investment attractiveness of the market     
...

Part 8. Forecast for the development of the fur coat market until 2021         
We will analyze the market based on methods based on identifying trends over time, adjusted for expert opinion in the industry.
...

Part 9. Recommendations and conclusions
...


Diagrams

Diagram 1. Factors influencing the choice of a fur coat / short coat,% 
Diagram 2. Distribution of consumer preferences by places of purchase of fur products, % 
Diagram 3. Motivation to buy a fur coat, %
Chart 4. Indian women's choice of fur as a second purchase, %
Diagram 5. Dynamics of the volume of the fur coat market in India 2012 - 2016, billion Rs. 
Chart 6. Population change in India, 2011-2016 
Diagram 7. Dynamics of India's GDP, 2012-II quarter 2017, % to the previous year 
Chart 8. The dynamics of the US dollar against the rupee, Jan. 2015-Sept. 2017, Rs. for 1 US dollar 
Diagram 9. Dynamics of the inflation rate in India, 2011-Sept. 2017 
Diagram 10. Dynamics of real incomes of the population of India, 2011 - 2016 
Diagram 11. Volume of retail trade in India, trillion Rs., 2012-2016 
Chart 12. Dynamics of the average interest rate on loans to legal entities, 2013-Jan-Sept. 2017
Diagram 13. Shares of major competitors in the fur coat market in 2016, % 
Chart 14. Dynamics of fur coat production in India for 2012 - 2016 
Diagram 15. Dynamics of the total revenue of the largest manufacturers (TOP-6) of fur coats in India, 2012-2016
Diagram 16. The share of exports in production for 2012 - 2016 
Diagram 17. Volume and dynamics of imports in value terms, 2012-2016 
Diagram 18. Volume and dynamics of imports in physical terms, 2012-2016 
Diagram 19. The volume and dynamics of exports of fur coats in monetary terms, 2012-2016 
Diagram 20. The volume and dynamics of exports of fur coats in physical terms, 2012-2016 
Diagram 21. Balance of exports and imports 
Chart 22. Structure of exports by country in 2016 
Diagram 23. Dynamics of consumption of fur coats in value terms, 2011 - 2016 
Diagram 24. Forecast of the market size of fur coats in 2017 - 2021, billion Rs. 


Tables 

Table 1. The structure of the main assortment preferences of consumers by type of fur, % 
Table 2. Industrial production index by state of India (in % of the previous year), 2011 - 2016 
Table 3. The dynamics of the US dollar against the rupee, Jan. 2015-Jul. 2017, Rs. for 1 US dollar 
Table 4. Dynamics of the inflation rate, the refinancing rate of the Central Bank of India and the key rate of the Central Bank of India, 2011-Sept. 2017
Table 5. Average weighted interest rates of credit institutions on loans to legal entities in rupees (% per annum), 2013-Jan-Sept. 2017 
Table 6. STEP analysis of factors influencing the fur coat market 
Table 7. Characteristics of goods-substitutes for fur coats made of natural fur 
Table 8. Main companies participating in the fur coat market in 2016 
Table 9. Production of fur coats by types in 2012 - 2016 
Table 10. Fur coat production trends in India by Union Territories, 2012-2016 
Table 12. Dynamics of fur coat production by states of India, 2012-2016 
Table 12. Structure of imports by importing countries of fur coats in 2016 
Table 13. Data on tenders for the purchase of fur coats, 2017 
Table 14. Average producer prices for fur coats across the Union Territories, 2011-2016, thousand Rs./t. 
Table 15. Average consumer prices for a fur coat by states of India, 2011-2015, Rs./pc. 
Table 16. Assessment of factors of investment attractiveness of the fur coat market


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